Twitter has reached critical mass to be useful for a number of things. Unfortunately, that mass means there is a lot of information to wade through to get at the people talking about your stuff.

Today the big question is social media and what role does it play in marketing? This is probably a question none of us would have asked two years ago, but yet today it’s the most widespread question asked by business owners.

Are you staying connected?? Social media websites have become a primary way for businesses to connect with customers as over half of consumers visit these sites on a daily basis. People are becoming more and more dependent on the internet for shopping, research and interaction. Millions of consumers have the internet literally at their fingertips each day…